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Monthly Archives: April 2012

How to turn an angry customer into a raving fan! & Reader Survey

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Last weekend, I ran into a situation in my work. One customer complained that the printing for one document was not done right.

I tried to explain to her that the damage could have been done during the delivery of the document, but she only started screaming at me.(Not a good situation to be caught in.)

So took photos of it and tried to send them to me via a short message. Alas, my phone was the old type of phone with limited memory space and could hardly make out the pictures.

Thus, I agreed to meet her at 7.a.m at her place tosee the damage and what we could do about it.

I believe she didn’t expect me to show up at her place on a Sunday morning.Thus she softened her approach. Upon inspection, yes the document was indeed damaaged during the transit.I replace her document and gave her two other new copies. She was so glad that she volunteered to give me a lift to my next destination.

Through this experience, this is what I feel must be done to turn a negative situation around and win a raving fan!

  •  Never argue with a customer over the phone. It only exacerbates the situation.
  •  Be proactive and volunteer to reactify the situation at your cost.
  • Pay your customer a personal visit. If possible, yes even on a Sunday morning if he/she is staying in the same geographical location.
  • The last point cannot be overemphasized. Paying people a personal visit to try and fix the situation tells them that you are sincere in wanting to make things right.
  • If you have a customers who gives you feedback, whether positive or negative, it can help you improve your business and processes.

This is what I learned from the experience.
# Make sure I have bubble wrap to protect the product during transit.
# Make sure that I include tracing paper between the pages tomake sure the ink on the pages does not run and become damage due to high heat or pressure during the postage.
# Factor in extra buffer for damages.
# Improve my delivery and fulfillment process.

An angry customers just has expectations that were not fulfilled. Try your best to fulfill their needs and you have a raving fan!

If you are the type who donot wish to deal face-to-face with a customer, the best is to set up a lifestyle business. Some of the best gurus out there for this are

Scott from Remote Entrepreneur

http://myfirstmagicbutton.com/blog/nruu

Jaz Lai from Inbox Cash Blueprint

http://www.MyFirstMagicButton.com/emailcash

Reader Survey
I need some help on blog ideas.
Tell me what you like to read more about.
If your topic is chosen as next week’s blog post,
I will send you an eBook on “How to Get Started on Your Online Business in 48 Hours”

https://docs.google.com/spreadsheet/viewform?formkey=dDZzTVdBMEhqREdWZmV1SUxUSWY2bmc6MQ#gid=0

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Apr 25, 2012

Launchpad for your online business

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“That’s one small step for a man, a giant leap for humanity.”—Neil Armstrong

Have you ever seen the historic moment in which man first step on tvhe moon?

The above was the famous quote that was uttered when Neil Armstrong, the first man to ever set foot on Moon said when he first stepped on Moon.

If you have haven’t here’s a clip of the historic moment.

Awesome right.When I first watched it, I was overwhelmed by a sense of wonderment at what Man can achieve.
Well, whether it is luaching a rocket into space or anything, I believe the ley to all these feats is to have a launch pad.

It was the lauch pad that propelled the rocket into space.

It works the same way for your online business as well.
Like a launch pad for the astronants, your business needs one too.

A ‘launchpad’ is a prompt that can help you get started with the tasks neccessary for your online business.

These can include things such as

  • outline ideas for blog posts
  •  Ideas for articles if article marketing is your main source of traffic generation
  • Refining your sales funnel
  • Checklist for tasks that needs to be accomplish to reach your online business goals.

Well for me, my launchpad is a simple A5 size notebook.
The night before, I will list the tasks that needs to be completed and work on the first task immediately the next day.

For instance,if Wednesday is a day I post to my blog, I will write that following in my notebook the night before

  • Source for Youtube article
  • Source for quotes
  • Search for relevant picture
  • Outline post
  • Write post
  • Edit and post in blog
  • Inform subscribers.

Since having this ‘launchpad’, I realized it has helped me

  • improve my efficiency. I no longer stare blankly at my computer screen or surf ‘mindlessly’.
  • This helps me get focus to writing and sharing my online journey with all of you.
  • I realized that systems succeed whereas people fail. If I did not set up this simple system I would fall prey to procrastination. Wasting valuable time thinking of what to do and waste precious time.

What ‘launchpads’ have you created for your online business.

Share with us in the comments box below.

P.S: If you are keen to have the exact blueprints to owning your next online business, check this out now

==> www.MyFirstMagicButton.com/emailcash

P.P.S: Have you had time to take advantage of my “Thrifty Tuesday” offer, if you are not in time.

here’s the link again

==> www.MyFirstMagicButton.com/abm/index.html 

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Filed under Online Business
Apr 17, 2012

5 Keys to Launching Your First Online Business

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I’m sure a lot of people are not aware that I have only been online for the past 3 months.

As I reflect on my journey for the past three months, I am filled with gratitude and happiness at having made this journey and taking the first step towards achieving my first stream of passive income.

Three months may not be a long time. But within this short span of time, I have been able to

  1. Build up a list of 500 subscribers in my mailing list.
  2. Created this blog and have held onto a regular posting schedule every Wednesday(sorry, today’s post is slightly late).
  3. Created my first “Thrifty Tuesday” Campaign where I reward my subscribers with a useful product they can purchase at only $2. Yup, two bucks!
  4. Sold my first solo ad.
  5. Created a fully functioning website complete with squeeze page and an opt-in form.
  6. Written more than 100 emails to my subscribers.
  7. Made my first sale on clickbank.com in February 2012. That’s was the best $17 I ever made as it was purely passive income. But this is the story for another time.
  8. Published more than 50 articles on ezinearticles.com
  9. Achieved Platinum status on ezinearticles.com

All these would not have been possible if I had not adhered to the following five keys.

Key Number 1: Routine and Structure

If I had written emails in a haphazard manner and only write whenever I was free to do so, I believe I would not have written more than 30 emails. When I first started in late December-January period, this was the attitude I adopted. I wrote infrequently or whenever I found the time to;which was after all the partying was done in December. I only average 5 emails  that month.

Upon reflection, I felt that my subscribers deserved more.They had placed their trust in me and I had to deliver. Thus I changed my strategy in January and decided to write my blog post on Monday so I have time to review before I publish it on Wednesday. I’d write my emails on Mondays, Fridays and Sunday mornings, the minute I reached my desk.

Lesson Number 1 Learned: Discipline is important but having a routine and structure will enable you to take the neccessary steps towards your goals.

Key Number 2: Prioritize

It is important to prioritize and do the most important things first. I learned that to improve my productivity on line, I needed to track the amount of time I was spending and what activity I was spending it on. One week after I had done this tracking, I realized thta my biggest time waster was checking my Facebook updates the minute I got online.Hence I decided to only log into my Facebook account after I have accomplished all my tasks for my online business.

Lesson Number 2: Prioritize and focus.

Key Number 3: Create Systems

Systems are important to help you get started quickly on your tasks and avoid procrastinating.  I had this one big discovery after reading a blog post by Ramit Sethi, he is the guy behind the New York Times bestseller “I Will Teach You To Be Rich”. In one of his blog post, one of his readers improved his productivity by creating systems that allows him to get teh job done.

Thus I decided to create a simple system that looks like this

  • Write my to-do list the night before.
  • I minute I hit my  work station, I will review the list and do the first item and get strike it off until I reached the last item on my list.
This strategy enabled me to gain momentum and avoid procrastination
.Otherwise, on most evenings, I will stare blankly at my computer screen if I needed to write an email or surf mindlessly on the Internet looking for ideas on what to write.
Lesson Number 3: Systems are important for preventing procrastination.

Key Number 4: Get to the Point

This key is actually a cumulation of what I had learned from practising point number 2 and 3. It was perfectly crystallized by Donald Trump in one of his books-“The Midas Touch”. He has a 4-step formula for getting things done.

  1. Get in
  2. Get it done
  3. Get it done right
  4. Get out.
This is the strategy he used whether he was building a skyscraper or working on one episode of the Apprentice.
Hence whenever I was launching or introducing a new product as a reseller, I would
+done some preliminary research
+create some plans
+communicate with my subscribers
+end by checking my stats to find out what was working and what wasn’t so that I can plan and implement better in my next product launch.
Lesson Number 4: Get to the Point

Key Number 5: Stay close to your business

It is tempting to over delegate when you are just getting started online. You will discover lots of people who are willing to get tasks done at a fraction of the amount it takes you to do it. Hence with so many outsources available at low-cost, this strategy is indeed tempting. However, I realized that in order to stay close to the business and serve my subscribers well, I really need to stay close to the business. I only delegate technical issues which I have absolutely no idea how to do.

Lesson Number 5: Stay close to the business

As I look back on the number of things I have done for the past three months, especially in writting this post to all of you, these are the five keys that have allowed me to accomplish all these. Although my results pale in comparison to others, I’m glad I have taken the first step. It has also brought me clarity on the critical things I need to do to get started online.

Cheer me on and let’s help one another in our quest for passive income online.

Share with us your plans for the next quarter here and let’s cheer one another one.

If you are keen to find out what started my online in this fabulous journey, check out this

http://www.myfirstmagicbutton.com/emailcash.

This is hands-down one of the most honest online marketers I have ever seen online. He describes the same way every strategy has worked for him and tells us what works and what does not. His 30-Day blueprint is priceless in helping me get started online.

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Filed under Online Business
Apr 11, 2012

Five Criteria for a Business that Generates Sustainable Wealth

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We have reached the second quarter of 2012 and we are already in the month of April.

Recently, I was have been thinking about the various business models online and what type of business models can really create sustainable wealth online.

These are the five criteria that I have observed makes for wealthy business.

#1:Proven Formula
A business that has a proven blueprint and forumla for success is important. You wouldn’t want to reinvest the wheel when it comes to creating a sustainable business.

That’s one reason why people like to buy franchises. Frachises have a proven business model that allows individuals to gain success and traction with the new business. They have proven systems for attracting customers, retaining customers, operating the business, financial management and staff training.

In addition, it is important to look for industries whereby there is a large percentage of business owners getting rich in that industry.

#2:Global reach
A business that serves the local community may be a decent business. But in order to create wealth,a business needs to be able to serve an international audience so that you can diversify and expand your marketplace.

#3:High margins
Being able to sell a product for a high price whilst keeping the production cost low allows you to spend more money on marketing. This also allows you to generate a healthy profit.

#4:Low start-up investment
Statistics often state that 95% of most start-up business fail within the first year. Most of these business spend a lot of money, sometimes the life savings of the business owner in order to start it. However,once they have started the business,they faced the reality of having insufficient people liking their product or service. So if you start a business with a low capital even if you should fail, that failure is not fatal.

#5:Leverages your skills & passion
Does the business allow you to leverage your skills and passions? For instance I have a friend who is into the beauty business.During her leisure, she like to find out the latest line of facial products and she tries them herself. Eventually, she leverage her passion into a a facial and spa business.In addition, she conducts seminars and talks to share her knowledge and publishes them into home spa kits and makes them available for sale to customers.

Another business that has these five criteria is the information business. If you were to observe most successful business, they are mostly involved in the information business.

An information business allows you to leverage your skills and expertise into an iformation product.

It requires only a small investment to get started. You can reach a global audience who shares the same interest as you by making the product available for sale online.

An information business has a proven formula.

  • Create the info-product.
  • Package it as a product, seminar, course or home-study program.
  • The offer consulting services to clients who like more personal attention.

I hope this post will provide some inspiration to you especially if you are deciding on a sustainable business model.

If you want the blueprints to build this type of information business and have a lifestyle that you only dreamed about, you may want to check out Austin‘s new course.This young man in truly inspiring. He created two businesses while travelling aborad and having an experience of a lifetime.

Look at what Tim Ferris, the New York Times bestselling author of the Four Hour Work Week had to say of Austin

“Austin built two profitable companies while travelling abroad and having the experiences of a lifetime.”-Tim Ferris, New York Times Best Selling Author.

 

To create your ideal lifestyle business now, check this out.Click here.

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Filed under Online Business
Apr 3, 2012